Tracy Carvalho is the firm’s Director of Marketing & Business Development, responsible for strategic marketing, branding, business development, and client relationship efforts, in addition to corporate and media communications designed to drive company growth, advance brand awareness, and optimize client engagement.
Tracy works closely with the firm’s leadership to establish strategic objectives and implement communications that speak on behalf of the firm and its attorneys and align with business strategy. She collaborates with the firm’s practice group leaders, attorneys, administration team, and multidisciplinary creative professionals to consistently add value to clients and the community through firmwide programs and special projects.
Tracy has a diverse marketing and communications background at creative agencies, professional services firms, and global entertainment corporations, including Sony and Universal. She brings a unique scope of knowledge and invaluable experience in the long-term strategic planning and implementation of domestic and international marketing initiatives.
Tracy graduated from the University of Connecticut with a bachelor’s degree in Political Science and a minor in Sociology. She served as a legislative intern at the State Capitol in Hartford, Connecticut.
B.A., Political Science, University of Connecticut
Legal Marketing Association, Member